Here, we’ll keep you up to date with the latest news, tips, and trends in the everchanging world of social media.
Let’s face it: no one likes a bragger. So when a business shares a post about their self-declared awesomeness, it’s enough to send any scroller into an eye-rolling meltdown. 🙄 “But, hold up a second,” you say. “How can a business build trust and authenticity without...
*According to a new study from North Carolina State University, Facebook has been mistargeting up to a third of its interest based ads! What does that mean for your advertising campaigns? Okay, let’s not get carried away. This was a small study but it does raise the...
Originally posted January 2019. Understanding how and why people behave as they do is key to attracting, convincing and converting people with your marketing. It’s not about tricking people into buying your service or product; it’s all about knowing how people behave...
Have you got content creators block? It happens to all of us, even the most zingy brains get fuzzy from time to time. Fear not, there’s lots you can do to get your brain a-buzzing! Here are some of ways the Social Firefly team get their creative juices flowing:...
Originally posted February 2020. The emoji 🤔, a form of communication that started as a misplaced emoticon in the 1860s (yep, the first emoticon can be traced back to 1862) is now ubiquitous in our everyday lives. 😲 They can even help you convert more...
The world of social media was built to bring people together, it has the word ‘social’ in it for a reason. These platforms are supposed to be places where we can build communities, discover new friendships and share our thoughts with the world. It can be an incredible...